How to Create an Efficient Content Marketing Strategy

Marketing is all about building brand awareness, engaging with your target audience, and swaying customers' minds into selecting your products and services over your competitors. With your website as your only 24-hour salesman, a solid content strategy will be the backbone of all your marketing campaigns. The content you create and distribute should pique the interest of your target audience. Once you have captured their attention, you may have several opportunities to request more information about them. Read more

How to Identify a Good Marketing Consultant

According to Innovation, Science and Economic Development Canada, most businesses are small and family-owned. Many small businesses struggle to earn enough to hire a full-time marketer let alone a senior marketer. Those that can, often struggle to fully utilize their combined talents. Because of this, they look to hire a marketing consultant to help address these pains - they still need to grow after all. Read more

How to Write SEO titles in WordPress

Page titles that are audience-tailored, well-written, and keyword-specific can drastically impact your search ranking and click-through rating. For example, Ahrefs, a respected SEO toolset company, has recorded an increase of over 37% in search ranking from page title edits alone. Much like a book title, the importance of a good page title cannot be understated. Read more

How to Create & Use Audience Profiles

Introduction to Audience Profiles

Whether you are a startup or an established business, you must have encountered a scenario along these lines: everything is going smoothly, you have a product or a service prepared to market, so you sit down to consider... what now? What’s next? Read more

Google Ads Performance Max Campaigns are Rolling out to Canadians

Google Ads

You Can Now Advertise Across All Google's Properties with One Campaign

That's right, Google Ads now offers one campaign type to rule them all. Google Ads first tested Performance Max campaigns back in 2020. The idea of this campaign was to allow users to advertise across YouTube, Display, Search, Discover, Gmail, and Maps from a single campaign. Not only do the ads show on all Google's properties, but they also display ads in new formats not yet available through standard campaigns. Read more

You Can Now Order Your Dumpster Rentals Online Through Fleetwood Waste

Press Releases

Ordering Dumpster Rentals Locally Has Never Been Easier

Vancouver, Nov. 3rd, 2021. -- Fleetwood Waste Systems Inc., which supplies dumpster rental services throughout the Greater Vancouver Area, announced today the beta release of their new website,, allowing customers to get accurate quotes and order dumpster rentals online. Read more